Real-World Experience
I've built hands-on experience across multiple roles in digital marketing and brand marketing working both agency and in-house roles. From campaign strategy to guest services, my background reflects a blend of creativity, data, and problem-solving — all grounded in professionalism and a strong work ethic.
Marketing Experience
Jan 2025
Paid Social Specialist
Power Digital
In this part-time role, I share ownership of campaign performance across Meta, Pinterest, and TikTok for multiple fashion brands. I lead weekly reporting, track KPIs like ROAS and CTR, and make strategic optimizations to creative, audience targeting, and budget allocation. I collaborate with cross-functional teams to translate data into decisions that directly impact client success.
Sep - Dec 2024
Paid Social Intern
Power Digital
I supported paid media efforts across Meta, Pinterest, and TikTok. I analyzed campaign data weekly to identify performance trends, test creative formats, and improve targeting. This hands-on experience helped me build a strong foundation in platform strategy and full-funnel campaign optimization.
May - June 2024
Client Experience Marketing Intern
AMN Healthcare
I worked on content strategy for B2B marketing channels including LinkedIn, email, and podcast promotions. I performed in-depth keyword research to improve SEO and helped align content with overall marketing goals. I also contributed to ROI/ROAS analysis, helping the team track performance across campaigns.